Lee’s Summit, MO – With recent figures putting the mobile computing growth rate at 9 times that of the internet, it is critical for all business owners to take notice. Daren Fristoe, President of The Fristoe Group, Inc. (TFG), a solutions provider of human resource products and services for small to mid-sized businesses is not only taking notice, he is embracing change and taking advantage of the technology.

tfg mobile websiteWe live in a sound-bite, instant gratification world,” says Fristoe. “When consumers today access your website, they are invariably doing it from a mobile device, looking for a fast way to contact you or find directions to your business. While smart phones may be getting smarter with each version, the screens are still small and a full sized website on that smaller screen makes for a less than perfect experience. The answer to great customer satisfaction is presenting them with a mobile version of your website.”

A mobile website is not just a miniature version of a full sized site, but rather a customized mobile experience that presents the best and most important features of your website anytime somebody accesses your full site URL from a mobile device. Mobile websites have an option to switch to the full site at any time, but usually offer quick ways to call, email or find a business. Unlike an app, which can be expensive to design and must be downloaded, a mobile site is delivered automatically when a visitor types in your web address on a phone.

“I had Evans Media Group, based in Lenexa, Kansas build mine and the cost was less than taking my family out to a nice dinner,” said Fristoe. “And while it has all my colors and branding intact, it is a far better user experience for site visitors that access my site using cell phones or tablets,” he added. The difference can be seen by simply typing The Fristoe Group URL ( into both a desktop and smart phone browser at the same time and comparing the two.

About The Fristoe Group: TFG delivers professional, compliant, effective and interactive results-based human resource solutions. TFG develops HR programs that fit need and budget. Whether you want TFG to act as your HR department or as complement to an existing HR staff, the team develops personalized service to fit any business. Contact online (desktop or smartphone) or at 816-392-7298.

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